Creative Leader in Themed Entertainment

Currently Creative for LEGOLAND Resorts worldwide, I focus on shaping unforgettable guest experiences, with a particular focus on the new resort developments in China. I am passionate about integrating cutting-edge technologies and innovative storytelling to bring fresh, unique ways to play to LEGOLAND Resorts around the globe.

Collaboration is at the heart of everything I do. Whether working alongside our brilliant internal teams, trusted vendors, or valued brand partners, I believe the best ideas emerge when we build together. Mentoring the next generation of creatives and helping them find their voice in this industry is equally important to me, ensuring we continue to elevate themed entertainment through shared purpose.